George Merchant was a successful businessman in Sandford. He was disliked by the village because of his mansion, which didn't fit in with the towns rustic aesthetic. After Martin Blower and Eve Draper are murdered, George gets heavily intoxicated and Nicholas Angel and Danny Butterman carry him home. While there, a member of the Neighbourhood Watch Alliance knocks him out, ignites the gas, lights a candle, and starts to fry some bacon and beans. This mixture causes George's house to explode, sending his charred corpse out the window.
- Nicholas suspected that George was murdered for his involvement in the purchase of a large amount of land, however, he was actually killed because his house was ugly.